There's no doubt that these apps may be useful. But if the companies want more revenue, they could invest in a language conversion algorithm to assist non-Mandarin language users. I've been studying Chinese in my spare time outside 50 hour work schedule. Of course I'm no where near using local apps to my benefit. By the time I can I might be living somewhere else. Google has 40+ languages built into every venue of their business and that's why they make so much money through investment.
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